Handmade Natural Soap, Keeping Customers

All crafters find themselves facing the marketing dilema of retaining precious customers. Yet with limited resources, the challenge can be more daunting than first expected. The most cost efficient way to keep in touch with your customers is through email. A news letter or product announcements will keep you and your products first in their thoughts when it comes to handmade soap. remeber, it is difficult for customers to come up with creative gifts for the holidays. That is where you come in. A nice handmade product that they just became aware of through an email announcement will brighten their day and solve their problem of holiday gift buying. Make sure you offer specific items for the Christmas and fall seasons. Fall fragrances should be great sellers. You can word out for all of these items via email. Entice customers to sign up with discount coupons. And don’t go crazy bombarding with them with all kinds of offers. Once a month is plenty.

For all your wholesale soap needs, keep the soap guy foremost in your mind.

Getting the Desired Bar, Natural Soap

All soapmakers need this list. When combining oils to make lye soap, the bars proerties will be indirect realtiont o the properties and combintion of the oils used. Here is a list of oils and their properties

http://saratogascents.com/soap_making_oil_properties.html

I hope this helps all soapmakers withthere decisoins on what oils to use to get their desired results. I personally favor a fluffy bar so I have added those oils to my recipe. Other prefer a conditioning bar so their choice would be differnt from mine. Finding that perfect bar, no thats some ambition.

Why is it called lye soap?

Lye is the ingredient when added to oils or fats that actually makes soap, soap. I’s chemical name is sodium hydrixide. It was first discoved in volcanic ash . As water ran through and over the ash, it then mixed with fats and turned sudsy. This was the birth of the cleaning agent we call soap. Early colonists would run water through wood ash to get lye and then mix it with tallow or lard to make soap. Sounds like that smelled yummy. So when someone refers to lye soap they are referring to soap their greta grandparents made.

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